
How to Avoid Scams on Indian Matrimony Portals: Red Flags, Safety Tips & Smart Practices
26-Jun-2025 digi shaadi
Online matrimony portals in India have changed how people find life partners, making matchmaking easier, faster, and more accessible. But with this digital transformation comes a new concern — scams and frauds.
From fake profiles and emotional manipulation to financial fraud, unsuspecting users can become victims if they’re not careful. This blog will guide you through how to identify red flags, safeguard your personal information, and build trust without being naive.
Introduction: The Rise of Online Matrimony and the Risk Factor
Indian matchmaking has gone digital. Over 30 million people use online matrimony platforms today. Whether you’re in a tier-1 city or a rural village, online matchmaking makes the process more accessible.
But along with the benefits, scammers have also found new ways to exploit users through:
Fake profiles
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Impersonation
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Emotional manipulation
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Financial fraud
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Identity theft
If you’re looking for love online, staying informed is your first step to staying safe.
1. Understanding the Types of Scams on Matrimony Portals
Here are the most common types of fraud:
a. Fake Identity Scams
Some users create profiles with fake names, pictures, and details. They may pose as doctors, NRIs, or high-earning professionals to impress or manipulate you.
b. Romance Scams
These scammers gain your trust emotionally and eventually ask for money, citing emergencies, visa issues, or hospital bills.
c. Financial Frauds
Some individuals will ask for loans, investments, or financial help — only to disappear after receiving money.
d. Impersonation of Parents/Relatives
Scammers sometimes pretend to be the “parent” or “sibling” of the prospective match, especially on family-focused sites.
e. Blackmail & Sextortion
This involves gaining trust, sharing intimate conversations or media, and then threatening to expose it unless money is paid.
2. Early Red Flags to Watch Out For
Knowing the warning signs can save you from a painful experience. Watch out for users who:
Avoid video calls or voice chats
Have no social media presence
Push the relationship forward too fast
Give inconsistent information
Refuse to involve their family
Say they’re abroad and “can’t meet right now”
Ask for money — even for emergencies
Scammers often mirror your emotions and create urgency. Stay alert.
3. How to Protect Yourself from Matrimony Scams
a. Verify Their Identity
Before emotionally investing, take these basic verification steps:
Ask for video calls and cross-check visuals with profile photos
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Look them up on social media
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Google their name, number, and even images (reverse image search)
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Verify their profession or company if they mention it
b. Never Share Sensitive Information
Avoid revealing:
Your full address
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Bank details or Aadhaar/PAN numbers
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Salary slips or property ownership documents
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Private photos or personal videos
c. Don't Send Money
This is non-negotiable: never transfer money, no matter how urgent or emotional their story may seem.
d. Report Suspicious Activity
Most reputable sites like DigiShaadi or BharatMatrimony offer report and block features. Use them.
e. Set Strong Privacy Settings
Good portals let you control who views your profile, phone number, and photos. Use these wisely.
4. Choosing the Right Platform Can Help Prevent Scams
Not all platforms are created equal. Some focus more on volume than quality. Before registering, ask:
Does the portal verify phone numbers, email, or ID?
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Do they manually screen profiles?
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Do they offer customer support?
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Can you control the visibility of your details?
Refer to:
Platforms like DigiShaadi take user security seriously by combining tech tools with human moderation.
5. Role of Technology in Scam Prevention
Modern platforms are now integrating AI-based fraud detection, photo verification, and real-time alerts to detect:
Suspicious login behavior
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IP address mismatches
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Copy-pasted or plagiarized profile text
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Fake profile pictures (via reverse search tools)
You can read more about these technologies in:
These smart solutions are helping eliminate thousands of fake profiles before they reach real users.
6. Emotional Awareness: Don’t Let Loneliness Cloud Your Judgement
Many people fall into scams not because they’re careless — but because they are vulnerable. Some scammers target:
Divorcees
Widows/widowers
Late-age singles under family pressure
If someone love-bombs you, constantly praises you, or pressures you to decide fast, slow down.
Keep trusted friends or family in the loop. Get a second opinion before making emotional or financial decisions.
7. Include Your Family in the Process (Especially for Women)
Indian matrimony is still family-oriented. That’s a strength.
Whether you're male or female, involve your family or guardian in:
Shortlisting
Initial interactions
Verifying backgrounds
This isn’t about controlling your choices — it’s about having another set of eyes to detect lies or manipulation.
8. DigiShaadi’s Approach to User Safety
At DigiShaadi, user safety is not just a feature — it’s a core value.
We offer:
Profile screening before approval
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Privacy control on contact and photos
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24x7 report-and-block functionality
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Smart filters to limit fake NRIs or flashy professions
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Prompt investigation of abuse reports
To know more, check out:
How to Create a Winning Matrimony Profile
9. If You’ve Been Scammed: What to Do Next
Don't panic. You're not alone. Take these steps immediately:
Stop all contact with the person.
Collect evidence — chats, call logs, photos, payment receipts.
Report to the matrimony portal.
File a police complaint (cybercrime division).
- Visit: https://cybercrime.gov.in
Inform your bank if you’ve made payments.
Talk to someone — don’t isolate yourself.
Conclusion: Love Carefully, But Not Fearfully
The goal of this post is not to scare but to empower.
Scams are real — but so is the possibility of finding a life partner online. With the right knowledge, smart practices, and strong platforms, you can protect yourself and still find meaningful connections.
Your ideal match is out there — just make sure you keep your heart open and your eyes sharp.